To achieve visibility requires speaking out, but not in
praise of anything because any success no matter how modest will have dozens of
people claiming the glory. No – what you
must do is speak out against any project or activity that is doomed from the
outset. Every organization has these and
they are easy to spot. Here is a list of
candidates which you can predict will fail.
Opposing these or predicting failure is sure to mark you as a person of
vision.
- Product with specifications greater than 1000 pages
- Projects requiring more than a couple of years to reach fruition
- Any team or morale building effort
- Any reengineering effort that requires multiple managers and processes
- Any new or innovative process
Of course there is always the remote possibility that one of
these projects might actually limp to some sort of conclusion. However, no project is ever clear of weak
areas and things that didn’t turn out so well.
In that case you point these out with a shake of your head and say ”Well
– that’s just what I expected” This will
reinforce your growing reputation as a visionary and brilliant leader.
Now no manager works alone or without competitors so at some
point one of your competitors will have managed to have you put in charge of a
doomed project staffed by zombies and cretins. Obviously your first task is to
find a way to switch jobs but this is not always possible so you have two
options. First you can quickly isolate
and fire the zombies and cretins but then a bloody massacre no matter how
justified will not enhance your reputation unless you aspire to being seen as
Ivan the Terrible. So the most viable
course of action is to identify the worst of the worst and begin building their
reputation, by making them employee of the month, bragging about their immense
value to your project. Your purpose here
is to make them seem so useful and valuable that some unsuspecting fellow
manager will “steal them away from you”.
This is especially rewarding if the manager who steals this “valuable”
asset is a competitor because once he steals your best player he will have just
infected his own project with this failure virus.
But many times your fellow managers will fail to fall for
this ploy so you must resort to a tried and true strategy commonly known as
“kick them upstairs”. That is you do
everything possible to have these losers promoted off of your team and into a
position where they can drive your competing managers into gibbering
idiots. This is a highly effective
strategy and widely used which tends to explain the disappointing performance
of many large corporations and the federal government.
But don’t make the mistake of ever giving any of these
zombies and cretins a bad performance review – NO – they must be given the
highest praise because otherwise they will be chained to you forever. If you cannot find a way to remove these
cretins from your staff then place them in key support positions for projects
belonging to competing managers. This
offers the potential of making your project look better than your competitors
because you aren’t any worse than anyone else.
As a last resort bundle these losers up and put them in charge of the
United Way Campaign.
The normal corporation is composed of managers who are
constantly searching for ways to make themselves appear to be highly productive
hard driving team players. So naturally
your objective is to make yourself appear to be a brilliant and a major
contributor to the success of the team.
This is best accomplished by remembering that in the large corporation
form always is more important than substance.
Or to put it another way volume always trumps brevity, because as
everyone knows any document longer than a few pages will not be read by any
manager or executive. This means that
all of your reports should be jammed with irrelevant facts and graphs and if
you can include some very complicated equations even better. Then your report should be packaged in a
binder with a cover letter that describes in subtle detail why everything in
this report is self evident to any manager as capable as the addressee. This will ensure no one ever reads it while
demonstrating your penetrating intellect and incisive analytical abilities.
As you climb the corporate ladder it is important that you
give the impression that you are not only a hard worker and key player but that
you are also a strategic thinker. This
is more easily accomplished than you might think. It is important that you associate yourself
with important sounding jobs that have no possibility of a measured result
while avoiding those that include names like Operations, Budget, Accounting, or
Quality. Instead volunteer for
assignments that have Strategic, Worldwide, Market, or Planning in their
title. Projects with these in their
title have little chance of accomplishing anything while drawing the attention
of upper management. Your value to these
projects can be increased if you carry a full briefcase home every night giving
the impression that you are slaving over this project. Of course your reports should be lengthy and
filled with confusing statistics.
If you have ever wondered how some upper level manager, who
can’t even order a Starbucks Coffee without assistance, got his job – well now
you know – it is all about how things look rather than what they are. Mr Manager is pleased to provide you another
lesson in how to achieve success without actually having produced anything.
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